Hotel online social media reputation management
What you say about your hotel is only one side of the story.
Previous guests are talking about your hotel on social media and review websites, they are uploading images and videos of your hotel, they are discussing how your staff treated them and what they liked and didn’t like.
What you say about your hotel is only one side of the story. With the rapid growth of social media the voice of a previous guest at your hotel will influence a booker when they are deciding if they should stay at your hotel, or the hotel round the corner.
Isn’t it better that you listen to exactly what was being said about your hotel, so you can listen to your customers and guests to gain valuable insights that can influence your business decisions?
HotelREZ has partnered with TrustYou, the leaders in social media management and monitoring for hotels to offer you two products:
Review Analyst Survey
- A FREE guest satisfaction survey tool
- Fully customizable (choose from different questions and topics you want to ask your guests)
- Powerful analytics dashboard to analyse your surveys and reply to your guests' feedback
- Market your reputation on your website by embedding your reviews via widgets.
The survey can easily be integrated into CentralREZ’s post-stay survey tool if your hotel is using REZbooker, so once the departure date is reached, the survey would be automatically sent out. Alternatively you can send the survey from Review Analyst Survey tool or your own hotel’s CRM.
Review Analyst Professional
- Fully integrated survey tool combined with a powerful social media analytics
- Analyze 100's of different sources (Tripadvisor, Facebook, Twitter, Google Places, +100 more) and benchmark against your competitors
- Market your reputation online by integrating scores and reviews on your own website via multiple widgets
Review Analyst is a tool that lets you see what customers are saying and uploading about your hotel on consumer generated websites and enables you to take a proactive approach to reacting to the information that is posted. From one simple online dashboard, you can track, analyse and monitor and react to what people are posting on the major travel and social media sites. You can also take a look about what is being said about your competitor’s hotels.
Why should you be monitoring what people say about you?
- Identify challenges or opportunities at your property
- Is there a consistent problem? Is the staff being praised or criticized?
- Discover new reasons why customers stay at your property
- Apply this knowledge to your website and marketing
- Identify and respond to negative user generated content
- Counter the impact by showing consumers you care
Speak to the HotelREZ team today for a demonstration of how TrustYou Review Analyst can help you more effectively monitor what is being said about your hotel and react positively.
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