Marketing

The power of guest content and how to make it work for your hotel
The power of guest content and how to make it work for your hotel 1800 1200 HotelREZ

Ever found yourself scrolling and suddenly pausing on a photo of someone sipping a cocktail by the pool or reading by a fireplace in some dreamy countryside retreat and thinking,…

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Africa’s Fastest Growing Apartment Network ‘BlackBrick’ Joins HotelREZ®
Africa’s Fastest Growing Apartment Network ‘BlackBrick’ Joins HotelREZ® 1077 714 HotelREZ

London, 28 JULY 2025 – BlackBrick Aparthotels, a South African brand designed for global citizens, has partnered with HotelREZ® to drive strategic growth in both corporate and leisure markets. This…

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HotelREZ® Appoints Luis Manuel Velarde as Vice President LATAM to Drive Global Expansion
HotelREZ® Appoints Luis Manuel Velarde as Vice President LATAM to Drive Global Expansion 1352 938 HotelREZ

London, UK, July 14, 2025 – HotelREZ® Hotels & Resorts, one of the world’s largest, fastest-growing, and quality-driven hotel representation companies, announces the appointment of Luis Manuel Velarde as Vice President…

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Karen McFall & Zukiswa Tuso

HotelREZ appoints two senior executives in ongoing international expansion
HotelREZ appoints two senior executives in ongoing international expansion 1077 714 HotelREZ

London, UK, 01 July 2025 – HotelREZ, one of the world’s leading hotel representation companies, has announced the appointment of two senior executives to lead marketing and drive new business…

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iStock-1395596802-booking-engine

What is a booking engine and why it matters for your hotel?
What is a booking engine and why it matters for your hotel? 1500 1000 HotelREZ

A booking engine is your frontline digital salesperson, the tool that connects your website visitors directly to your hotel’s real-time inventory, rates and policies. It turns lookers into bookers, cuts…

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How EEAT and Generative AI are reshaping hotel visibility
How EEAT and Generative AI are reshaping hotel visibility 1400 933 HotelREZ

Artificial intelligence is rapidly changing how travellers discover and book hotels. Instead of relying on traditional search, people are turning to AI assistants and conversational platforms that surface recommendations instantly.…

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sarova-hotelrez-case-study

The bookings came flooding in”: Sarova Hotels’ Niche Marketing Programme with HotelREZ
The bookings came flooding in”: Sarova Hotels’ Niche Marketing Programme with HotelREZ 1800 1080 HotelREZ

Sarova Hotels captured new business and gained extra revenue after joining a HotelREZ niche marketing programme. Key results: Revenue: +16.3% Room nights: +17.5% Bookings: +11.3% Sarova Hotels and HotelREZ Hotels…

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The future of GDS in hospitality: What independent hotels need to know
The future of GDS in hospitality: What independent hotels need to know 2048 1365 HotelREZ

The world of hospitality distribution is evolving fast, and the Global Distribution System (GDS) is transforming right alongside it. For independent hotels, staying ahead of these changes is critical to…

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A Hacker’s Guide to Hotel Marketing
A Hacker’s Guide to Hotel Marketing 690 360 HotelREZ

For most independent hotels, usually short-staffed, the ways of hotel marketing can be a daunting task. As a hotel manager, you probably lack the time to delve properly into even…

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How can hotels optimise their presence on Book on Google?
How can hotels optimise their presence on Book on Google? 1880 1255 HotelREZ

It’s 2020, and the way people book hotels is becoming more digitalised as travellers today are more technologically savvy than ever before. The most recent statistics suggest that 83% of…

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