Welcome to our Blog

In the HotelREZ Blog you can find all our latest news, as well as articles and tips on online marketing, reputation management, revenue optimization and hotel distribution.
The importance of the Chinese outbound tourism market 1755 1064 HotelREZ

The importance of the Chinese outbound tourism market

With a combined spend of US$288 billion on international travel in 2018 (nearly a quarter of global tourism spend), China is the world’s largest outbound tourism market. Thanks to rising Chinese incomes and friendlier visa policies, experts predict Chinese tourists will take 160 million outbound trips by 2020.  In 2012, China relaxed its regulations to…

read more
Google Hotel Ads: How to set up and manage effective campaigns 1755 1064 HotelREZ

Google Hotel Ads: How to set up and manage effective campaigns

Millions of travellers worldwide search for hotels on Google everyday. In fact, 75% of potential bookers will research your hotel online before booking, and 94% will switch between devices as they plan or book a trip. Ensuring your hotel can easily be found online on both desktop and mobile is thus crucial to increase online…

read more
Celebrating its 15th anniversary, HotelREZ continues to outperform the market 1564 1126 HotelREZ

Celebrating its 15th anniversary, HotelREZ continues to outperform the market

HotelREZ, one of the world’s leading hotel representation, sales, marketing and distribution providers celebrates its 15th anniversary announcing a 33 per cent annual growth, some 23 per cent ahead of the GDS market, which is growing at seven per cent YOY in 2019. HotelREZ’s ability to outpace the market is a testament to its close…

read more
The importance of RFPs to increase corporate GDS business 1755 1063 HotelREZ

The importance of RFPs to increase corporate GDS business

The GDS, or Global Distribution System, helps generate billions of dollars in global travel sales every year. Independent travel agents, online agents and travel agencies all use a GDS to search for the best available travel and accommodation rates for their clients. Being represented in the GDS with a specific chain code, such as our…

read more
Hotel technology provider vs hotel representation company infographic
What is the difference between a hotel technology provider and a hotel representation company? 2350 1382 HotelREZ

What is the difference between a hotel technology provider and a hotel representation company?

When it comes to choosing solution providers for your hotel, it’s important to understand how they differ from one another. This is particularly the case when deciding between a hotel technology provider, and a hotel representation company. It’s easy to confuse the two – at first glance, they may seem similar. But if you dig…

read more
How to choose the best booking engine in the marketplace 1592 984 HotelREZ

How to choose the best booking engine in the marketplace

As any successful accommodation provider will be able to tell you, your hotel’s website should be your most profitable channel, and should be seeing the highest amount of bookings. What better way to increase your website conversion rate than by ensuring you have the best booking engine on your site? By incorporating a booking engine…

read more
Dorint Hotels & Resorts extends its partnership with HotelREZ™ after 60 successful years in the hospitality industry 1280 853 HotelREZ

Dorint Hotels & Resorts extends its partnership with HotelREZ™ after 60 successful years in the hospitality industry

Leading hotel representation, sales, marketing and distribution provider HotelREZ deepens its successful two year partnership with leading hospitality business Dorint Hotels & Resorts, based in Germany, hosting their private-label chain code, DO, for Dorint on the Global Distribution System (GDS). HotelREZ has supplied full service GDS representation, REZbooker Booking Engine together with a fully interfaced…

read more
Why you should consider joining a travel management consortia programme 1754 1062 HotelREZ

Why you should consider joining a travel management consortia programme
A travel consortium is best defined as an organisation of 100’s of independent travel agencies that join together to leverage purchasing power and marketing opportunities. In the hospitality sector, hotels have the option of joining a variety of travel consortia programmes to receive more visibility and increase hotel bookings, but they can be a high [...]read more
the importance of image quality for hotels - hotel rez
The importance of image quality for hotels 1754 1062 HotelREZ

The importance of image quality for hotels
Having high quality images of your hotel online is crucial to driving more hotel bookings. Sounds pretty straight forward, right? But with the busy day-to-day schedule of hoteliers, it’s often a task that gets pushed to the bottom of their to-do lists. However, this shouldn’t be the case. In 2014, research conducted by MIT’s Brain [...]read more
Promote your hotel on social media - infographic
Three Ways to Promote Your Hotel on Social Media 1293 782 HotelREZ

Three Ways to Promote Your Hotel on Social Media
Last year, the total number of active social media users in the UK alone reached a staggering 44 million people. That’s 66% of the total population using social media. In today’s constantly evolving digital era, hoteliers should take advantage of this medium to raise brand awareness for their hotels, engage with customers and generate booking [...]read more
Start Typing