London, UK – 17 March 2025
HotelREZ Hotels & Resorts, one of the world’s leading hotel representation companies, has continued its double-digit growth in the past 12-months.
With more than 2,500 independent hotels, aparthotels and hotel groups across 100 countries, HotelREZ Hotels & Resorts has expanded its customer base in the UK, North America, Middle East and Europe – reinforcing its position as the 16th largest hotel company worldwide.
Achieving over 12% revenue growth, the consultancy services and technology business has been enjoying continued success, as independent hoteliers and accommodation providers look to diversify their distribution mix and widen demand generation, sales and marketing opportunities.
HotelREZ adds value to accommodation businesses with global partnerships and digital marketing through best-in-class systems, and consultative account management. By taking a multichannel approach, HotelREZ Hotels & Resorts has enabled its customers to increase reservations through the direct booking engine, while driving valuable business through the agency GDS network and OTA Channel Connect.
Regionally, HotelREZ has seen strong revenue growth for its members in the UK market (16%), North America (80%) and Middle East (37%). As a result, the British company has expanded its diverse portfolio mix, seeing a 17.27% increase in the hotel sector and 10.18% for serviced apartments/aparthotels.
Mark Lewis, CEO, HotelREZ Hotels & Resorts said;
“These achievements are a real testament to our team’s commitment to our customers, and ability to adapt to market changes. 2024 saw growth in the corporate market which sustained strong booking performance for our hotel members. Along with the investment we are making in our technology products, independent accommodation providers recognise the value of working with an experienced team. We live and breathe hotels to produce high-rated revenue from the most suitable target markets at an attractive cost of sale that allow our customers to truly thrive.”
At the end of 2024, HotelREZ launched its B2C soft brand, Best Loved Hotels®, a collection of unique global individual properties, aimed at the leisure individual and agency market, reinforcing its market-leading representation and distribution offering.
About HotelREZ® Hotels & Resorts
HotelREZ Hotels & Resorts, founded in 2004 by Mark Lewis, an experienced hospitality industry professional and entrepreneur, is one of the world’s leading hotel representation companies, dedicated to connecting independent properties with bookers worldwide.
HotelREZ® is a SaaS enabled service company, providing distribution, web services, booking engines, revenue, sales consultancy and marketing services and support over 2,500 independent hotels, apartments, serviced accommodation and hotel groups in 100 countries, including private label GDS chain code solutions. Customers include StayCity ApartHotels, Dorint Hotels & Resorts, Queensway/Point A Group, Champneys, Exclusive Hotels, Hastings, The Zetter Group, View Hotels Australia, Versace Dubai, and Resident Hotels.
HotelREZ incorporates two hotel consortia: Best Loved Hotels®, a collection of unique global individual properties, with a dedicated GDS programme and consumer facing website, aimed at discerning leisure travellers and agents, World Rainbow Hotels®, the world’s only GDS Enabled LGBTQ+ global hotel consortia, representing more than 1,200 hotels in over 230 destinations. HotelREZ also powers the Elegant Hotel Collection® – a full-service luxury soft brand serving a curated global network of unique and inspiring luxury properties.
